Capitalise on digital platforms, banks told

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BUUMBA CHIMBULU

@SunZambian

FINANCIAL institutions should use digital platforms to share information throughout the year on their services to reach more people.

Standard Chartered Bank Zambia Managing Director, Herman Kasekende, said financial institutions played a key role in driving the financial literacy agenda.

Mr Kasekende highlighted that there was still a lot of opportunity for the financial institutions to use digital platforms to share information throughout the year to reach more people.

Zambia recently joined the rest of world to commemorate Global Money Week which ran from March 22 to March 28, 2021.

This was also the week during which the 2021 National Financial Literacy Week was commemorated under the theme “Take care of your Health, take care of your Money”.

He said Standard Chartered Bank actively participated in the national activities to drive financial literacy awareness.

“Financial literacy is like any other type of education. It is not an event; it is actually a process. It is important that people look out for information that is available on different platforms and sources,” Mr Kasekende said.

He there is an opportunity to spread more information on products and services to the public, especially through digital platforms.

“Given the times in which we are in, where we are still dealing with the Covid-19 pandemic, we need to make this information more accessible,” he said.

“It is our duty to ensure that we invest in platforms that will provide information to the general population at scale.”

He said it was incumbent on financial institutions to provide information on the different kinds of products so that people can make informed decisions.

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